Hi, I’m Ceyda (Debora) Güz. I have been working in search engine optimization (SEO) and digital marketing since 2018. Today, as a digital marketing director, I manage SEO, performance marketing, email marketing and influencer partnerships end to end. On this blog I share the methods I have tested in the field, the mistakes I have made and the strategies that actually work.
About me in brief
- 7+ years of experience: SEO, content, email and performance marketing, influencer partnerships
- Focus areas: technical SEO, keyword research, content strategy, measurement (Google Analytics, Google Search Console, Google Tag Manager)
- Education: Istanbul University
- Community: I follow and share SEO and Google updates with more than 3,000 followers on LinkedIn
Experience
- Digital Marketing Director — Remote · November 2024 – present
- Senior SEO Specialist — Digital marketing agency · November 2023 – May 2024
- SEO Specialist — Digital agency, Istanbul · November 2020 – December 2023
- SEO Specialist — Freelance · July 2021 – September 2023
- Jr. SEO Specialist — Digital marketing agency, Istanbul · August – November 2022
- SEO Analyst — Digital agency · August 2021 – July 2022
- SEO Intern — SEO agency · July – August 2021
- SEO consultant and content writer — freelance · since 2018
What you will find on this blog
I base my articles on experience from my own projects and client work, on Google’s official documentation and on reliable industry sources. Main topics:
- SEO — technical SEO, content, algorithm updates
- E-Commerce — organic growth for online stores
- Web Design — fast, SEO-friendly, user-focused websites
- Social Media — social media and content marketing
Get in touch
For a project, consulting or collaboration, you can write to me via the contact page or connect with me on LinkedIn.
